Digitise, Monetise & Scale Your Psychology Practice with SMA Digital & The Breakthrough Program
Turn your pre-consultation assessment process into a paid, automated, and insight-rich revenue stream using our digitised, monetised platform – while growing your practice.
Our Mission
Our mission is to empower psychologists to deliver care while growing a more scalable, sustainable practice.
We aim to transform the traditional therapy practice model by embedding smart tools and frameworks that increase productivity, profitability, and patient impact.
In short, we help you work smarter, not harder, ensuring that improvements in your practice never come at the expense of clinical quality. By turning your pre-consultation process into a paid, insight-rich experience and fostering a culture of data-driven growth, we enable you to reach more people and create a lasting difference in mental health.
Who Are We?
SMA Digital
Founded by Steve Auchettl (with investor Kevin Johnson), SMA Digital is a leader in digital assessments. We have built over 800 custom assessments for coaches, consultants, and healthcare professionals, turning their expertise into automated, insight-rich tools that build trust, generate revenue, and scale successfully.
We understand the unique demands of client-facing professionals and design digital tools that feel human, professional, and clinically aligned to your practice. Whether it’s streamlining your intake or elevating your brand, SMA Digital provides the technology to make it possible without compromising your values or clinical outcomes.
Breakthrough Consultants
Led by Kevin Johnson, an experienced business consultant with over 35 years of success, Breakthrough Consultants brings deep expertise in business growth and performance coaching.
Kevin’s career includes building and exiting multiple companies and advising organizations to achieve transformational results. He developed The Breakthrough Program – a structured growth framework tailored for psychology practices – to work alongside the digital assessment platform.
Through this program, we embed your new digital tools into your daily operations and use them as levers for real growth, helping you set clear business goals and implement systems that improve client retention, profitability, and scale. This combined expertise of tech and coaching makes our team uniquely equipped to support your practice’s clinical and business success.
How We Work With You
Our approach is collaborative, personalized, and outcome-focused. How we work with you can be broken down into two integrated parts: implementing the technology and guiding you through practice growth. Here’s what to expect:
Done-for-You Platform Setup
We handle all the heavy lifting to get your digital assessment platform up and running.
You provide your assessment questions and content, and we digitise, brand, and automate them into an online assessment tool that’s uniquely yours.
The platform is configured to seamlessly fit your workflow, so patients can easily access it and you can trust that the process works without constant oversight from you.
Integrating into Your Practice
As clients begin using your new digital assessment, we ensure it becomes a natural part of your operations.
For example, patients receive a link to complete the assessment (with payment) before their first session, and you receive their results automatically. We’ll work with your team (if you have one) to integrate the platform into your scheduling, intake forms, and client communication.
Our platform is user-friendly for both you and your clients – it saves progress, works on any device, and provides a polished, branded experience from start to finish.
Continuous Improvement & Support
Our work with you is an ongoing partnership. We help interpret the data and reports from your assessments and business self-assessments, turning them into actionable strategies.
If something can be improved – say, increasing completion rates of the intake assessment or improving follow-up conversion – we’ll help you adjust and refine.
We track progress on key outcomes like client engagement, session attendance, and financial targets, so you always have a clear picture of your growth.
By combining software, strategy, and support, we make sure that both you and your clients get the maximum benefit from this solution.
Strategic Coaching & The Breakthrough Program
Technology alone isn’t enough. That’s why The Breakthrough Program combines intelligent software with strategic guidance to drive real results.
Together, we set growth goals and key metrics for your practice, then track them using AI-powered self-assessments. You’ll regularly review performance data—like client retention, inquiries, and revenue—through quick, insight-rich check-ins.
We analyse trends with you, offering tailored advice and support. This creates a built-in accountability system: part digital, part human.
The result? You stay focused, make meaningful changes, and continuously improve without extra overwhelm. It’s structure, strategy, and support—working together to help your practice grow.
In summary, our process blends intelligent technology with hands-on consulting: we implement the tools for you and then work with you to leverage those tools for tangible business growth. The result is a high-impact, outcome-based solution that fits seamlessly into your practice and helps it thrive.
Why Partner With Us
Choosing the right partner for your practice’s growth is crucial. At Breakthrough Consultants (with SMA Digital), we pride ourselves on being more than just service providers – we are partners invested in your success. Here’s why partnering with us makes a real difference:
Unmatched Expertise
Our team brings together decades of experience in business growth and hundreds of successful digital assessment implementations.
Kevin Johnson has 35+ years of proven business consultancy experience (spanning leadership development, performance strategy, and technology investment), and Steve Auchettl’s SMA Digital has built over 800 assessment tools for professionals worldwide.
This unique combination of expertise means you’re guided by people who truly know how to scale service-based businesses and how to leverage technology to do it. We understand both the clinical and commercial aspects of running a psychology practice.
Proven, Data-Driven Methodology
We don’t rely on guesswork – we use a proven methodology refined over three decades to drive results.
Our Breakthrough Program framework is practical and data-driven, ensuring that any recommendations or changes are backed by evidence and tailored to your specific numbers.
By tracking real metrics (like your client retention, revenue per client, or consultation conversion rates), we help you make informed decisions that lead to sustained improvements in performance and profitability.
Complete & Customised Solution
Unlike one-size-fits-all software or generic coaching, our offering is end-to-end. We build a tool around your intellectual property – your content, your expertise – so it’s completely bespoke to your.
Then we follow through by helping you implement and optimize it. Everything is tailored: from the branding of your assessment (reflecting your practice identity) to the growth strategies we explore (focused on your specific goals and challenges). This means you get a solution that fits your needs perfectly and feels “made for you” (because it is!).
Efficiency without Compromise
We know you’re busy. That’s why our system is designed to save you time at every step while maintaining the high-touch, personalized care your clients expect.
Automation handles the repetitive tasks (intake paperwork, scoring, scheduling assessment delivery) so you can focus more on clients. Yet, you remain in control – the platform provides human-aligned insights and flexible tools, not rigid rules.
The end result is a more efficient practice that still feels very much “you.” We streamline operations without ever asking you to compromise on clinical quality or client relationships.
Partner & Mentor in Growth
When you work with us, you gain a partner who is deeply invested in your outcomes. We stand by your side as you implement changes, offering guidance and encouragement.
Our role is not just to set up a platform and leave – it’s to ensure you achieve the tangible results you’re looking for (whether that’s increasing your income, opening a new location, or simply reclaiming work-life balance).
We bring an ownership mindset to our partnership, treating your goals as our goals. With our decades of insight and supportive coaching style, we help build your confidence in business decisions.
We measure our success by your success – improved patient retention, higher revenues, more free time, and a thriving practice.
Who We Work With
We partner with ambitious, growth-minded mental health professionals who are ready to elevate their practice. You may see yourself in one of these categories:
Established Psychologists
You’re already an expert in your field. This solution helps you turn that experience into a scalable, income-generating asset, extending your reach and impact without overextending yourself.
Specialists with Deep Expertise/IP
You’ve developed unique methodologies or accumulated valuable intellectual property through years of practice. We enable you to monetize that knowledge through a branded, automated assessment that can be offered to clients (and even other professionals) as a premium service.
Anyone Tired of Unpaid Admin & “One-Size-Fits-All” Solutions
Perhaps you’ve tried generic tools or spend too much time on paperwork. We replace those manual processes and cookie-cutter software with something built just for you – and that pays you back for the effort you put in. Every assessment completed is revenue earned and insight gained, not just another task to check off.
Private Practice Owners & Clinic Directors
You juggle client care with running a business. Our platform and program reduce your administrative load and boost profitability, so you can focus on leading your team and delivering excellent care.
Mental Health Professionals Seeking Growth Without Burnout
If you love your work but are near capacity, we help you grow your income without adding more hours to your week or taking on more clients than you can handle. It’s about working smarter – generating more value from each client engagement instead of sheer volume.
Psychologists Looking to Productise Their Practice
You’ve developed frameworks, models, or diagnostic approaches that deliver real value. We help you transform that intellectual property into a digital asset – a branded digitised, monetised assessment that works for you around the clock, generating income and amplifying your impact without adding more to your schedule
Unlock Ongoing Revenue Through Licensing
Once your assessment is live, you can start using it with your own clients immediately—just like Lorraine did—so you begin seeing a return on your investment straight away.
But it doesn’t stop there.
We also partner with you to market your assessment to other psychologists who specialise in the same field. These professionals can purchase a licence to use your validated, branded assessment in their own practices—creating an additional stream of recurring revenue for you.
Each licensed psychologist receives the same digitised, monetised version of your assessment, allowing them to:
Automate patient intake
Get paid for pre-assessment completions
Gain deeper insights before each session
And generate a new recurring revenue stream within their own practice
Here’s where it becomes even more powerful:
Every time a licensed psychologist uses your assessment, you earn a share of that revenue. It’s a scalable growth model that rewards your clinical leadership and expands your impact across the profession.
We don’t just help you launch—we help you grow, scale, and lead your field.
Real Results: Lorraine's Story
From Manual Admin to Monetised Efficiency
When Lorraine reached out to us in December, she was already using her own bespoke pre-screening assessment, delivered manually through Google Docs. While the content was strong, the process was time-consuming, and it lacked scalability.
Lorraine wanted a smarter way to:
- Free up her time by automating patient intake
- Gather valuable insights before consultations
- Monetise her expertise and get paid for the value she was already delivering
We worked together to transform Lorraine’s IP, knowledge, and existing intake process into a fully digitised, branded, and monetised assessment tailored specifically to her clinic.
Once live, Lorraine sent the assessment to her patient database with a clear message: “Only 4 new consultation slots were available.” All 4 slots were filled within one hour, each booking her Level 1 Assessment priced at €800.
Just last week, Lorraine launched her Level 2 Assessment priced at €2,500. She sent it to two patients—both purchased and paid immediately.
This powerful combination of smart automation, strategic monetisation, and high perceived value not only saved Lorraine hours of admin work, it also positioned her as a premium, in-demand expert.
Watch Lorraine’s video to see the impact this solution has had on her practice.
Ready to explore how this could work for you?
Let’s start by discussing your practice’s needs and vision.
Book a Free Discovery Call
Ready to turn your IP into a revenue-generating tool — and grow your practice without adding clinical hours?
Book your free strategy call — and let’s explore how your knowledge can start working for you.
Schedule a 40-minute call with our founder, Kevin Johnson, to discuss your goals and get a personalized demo of how the digital assessment platform and Breakthrough Program can benefit you. This is a no-obligation, informal chat to answer your questions and see if we’re the right fit to help you.
Other Inquiries
If you have any questions or prefer to reach us by email, feel free to send an email at kevin@smadigital.co.uk. We’re happy to answer questions or provide additional information.